7 Marketing and Sales differentiators that work

by AB07 Aug 2013

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7 Marketing and Sales differentiators that work

When your customers recognise you as an innovator, you will be positioned as a leader and your competitors will be forced to follow-Clifton Warren

To create real differentiation for yourself and your company, focus on providing fresh ideas, innovative insights, and benefits that address your customers' concerns.

Here are seven differentiators that do work and are easy to implement.

1. Resiliency

2. Speed

3. Personalisation

4. Value

5. Optimism

6. A Real Guarantee

7. Competence