By Tim Neary
|
08 Feb 2010
Mortgage Ezy announced today its introduction of a unique market development fund, exclusive to Mortgage Ezy aligned brokers.
The fund is part of the company's new KICK lending initiative; an extension of its recently launched uQUIT bank replacement therapy marketing campaign.
Co-op funding is relatively common in other wholesale and retail industries however it is not a usual feature in the finance sector, said Mortgage Ezy CEO Garry Driscoll.
The new initiative offers a traditional commission structure, but introduces a third revenue stream to help brokers with marketing activities.
"We've been quietly building programs over the last 12 months in consultation with our funding partners, designed to break the circle of similarity that exists today in lending," said Driscoll.
He said the non-bank sector had a lot to offer the market in 2010 as a "strong alternative" to the bank lenders currently dominating the home-loan market.
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