Australian Broker forum is the place for positive industry interaction and welcomes your professional and informed opinion.

Real estate agents not reliable referrers

Notify me of new replies via email
Australian Broker | 08 Feb 2011, 05:15 AM Agree 0
A top sales coach has warned that brokers can no longer rely on real estate agents for referrals
  • T Smith | 08 Feb 2011, 01:53 PM Agree 0
    What a waste of time and money that sales coach would be. Fancy relying on Real Esate agents in the first place. As for getting referrals from staff at small business who are spending time researching Real Esate sites, what a joke, do you go to the small business and look over everyones shoulders while you are just blending into the scenery !
    Referral business is best sure, but it takes years of good service and building relationships.Save your time and money and miss his sales events.
  • FrontRunner | 08 Feb 2011, 02:52 PM Agree 0
    What a load of crap. So the advice here is to avoid real estate agents altogether! In fact, if anyone disrespects you - avoid everyone in that industry too. Why not focus on building a profitable business relationship with a like-minded person? Yes there are people in every industry to be avoided but this advice is way off the mark. Maybe Loan Market or LJ Hooker FS would like this guy to present at their next conference?
  • jamesgreen | 08 Feb 2011, 11:54 PM Agree 0
    Oxygen generates over 80% of its total mortgage sales from Real Estate referrals. The fact is you need a secure contractual arrangement with your referrers. For example at Oxygen our referrers are 100% contractually exclusive and this is one of the key reasons our business model is working. We are currently growing at 109% (FY11H1 Versus FY10H1).
    - James Green, GM Oxygen
  • MR | 10 Feb 2011, 11:39 AM Agree 0
    There are a number of large businesses (Loan Market, L. J. Hooker Financial Services, Oxygen, etc.) that consistently write a few BILLION a year from real estate referrals, and one broker over $60 million in the last year on the back of a real estate business. Gosh maybe we all better look at going in to a small business and see who is looking at real estate web pages? MR
Post a reply