National mortgage and finance aggregator Australian Loan Company is using its new website to lure potential customers to its network of advisors.
The recently launched site - thelendingshop.com.au - provides updated information on consumer-focused issues and live interest rates from the ALCo's panel of lenders.
Site visitors are prompted to contact ALCo brokers and all messages posted by site visitors are re-directed to its members.
"In tough economic times, clients are more concerned with managing their personal or business debt than ever before,'' said Lesley Wood, general manager. "The Lending Shop has been set up to link consumers and companies across Australia in need of debt assistance with ALCo brokers who can help them."