Mortgage Choice has announced a partnership with PR firm BlueChip Communications, in a bid to boost its presence in consumer and corporate markets.
BlueChip Communications will also be responsible for raising the profile of two new acquisitions for Mortgage Choice
, aggregator LoanKit and comparison site HelpMeChoose.com.au.
Belinda Williamson, head of corporate affairs at Mortgage Choice
said the alliance was a strategic one.
“To help us along in this journey we were in need of an agency that can partner with us to communicate this evolving story in a way that inspires consumers, investors, staff, lenders and suppliers. BlueChip understands the complexities of the financial services industry and brings intellectual rigour and creativity to the partnership,” she said.