Game on: Talking footy with Firstmac and AFM

by BN14 May 2012

Footy season is here and the mortgage industry is backing it as part of their brand-building game plan.

In our latest Australian Broker TV installment, Kim Cannon of FirstMac and Clint Hawthorne of Australian First Mortgage talk footy, sharing their thoughts on the benefits of sponsorship.
Should sponsorship form part of your marketing strategy? What can your business gain from sponsoring a sporting team?
And – most importantly – which footy teams are tipped to win this season? 
Find out on Australian Broker Online – your home for industry news, opinion and analysis.

Related stories:

Firstmac signs footy deal

AFM crosses codes with Bulldogs sponsorship