Lender appoints high-profile broker head to drive third party growth

A non-major lender has announced a newly created broker head role in a bid to drive stronger growth through the broker channel

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Mutual lender Heritage Bank has announced a newly created broker head role in a bid to drive stronger growth through the broker channel. 

Michael Trencher has been appointed to the new position of head of intermediaries. In this role, he will take responsibility for driving the expansion of business within Heritage’s national mortgage broker business. 

Trencher has more than 15 years of experience in strategic leadership of national distribution teams. Most recently he was the national manager partnerships of the NAB Broker business. Prior to that, he held senior roles with ANZ and Mortgage Choice, as well as formerly operating his own broker franchise business. 

Trencher will be based in Heritage’s Melbourne office and will join the mutual on March 14. 

“This is an exciting time to join Heritage and I’m very much looking forward to working with the team as part of their growth strategy going forward,” he said.

“Heritage has a strong brand within the broker market and I’m very excited about the opportunities we have to build on this and grow the channel.” 

Heritage CEO Peter Lock says the appointment highlighted the importance of the broker market and Heritage’s determination to extend its presence nationwide. 

“Creating this new role and recruiting such an outstanding leader as Michael Trencher positions us to extend our penetration in the broker market around Australia,” Lock said. 

“Heritage has a great story to tell and a great package to offer, both to brokers and to home loan customers. 

“We’ve put additional resources into the broker channels and we’ve committed to improving our processes, to make us easier to do business with.   

“We’re determined to build our brand, increase our profile and lift our loan volumes around the country.” 

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