Lender celebrates 10-year anniversary

by Mackenzie McCarty29 Jan 2013

Australian First Mortgage (AFM) celebrates its tenth year in business in 2013, with cocktail parties already in the works for offices across Australia.

Managing director Iain Forbes says he and his daughter and son-in-law started the mortgage manager back in 2003 and that a number of staff have been with them since day one.  

“Most staff say they enjoy the family atmosphere because [joint directors] Tanya and David are my daughter and son-in-law. After all, I am Dad.”

Forbes says the three of them have been planning on celebrating the occasion in their various regional offices, while at the same time developing strategic plans for the years ahead.

“In early February this year, AFM will host a national sales conference for its key sales staff. All managers will fly into Sydney, where they will spend three days working with the AFM directors on  various strategies in increasing volumes of business, better servicing the AFM introducers, the AFM existing clients and most of all  offering a higher level of service.”

Forbes says he feel part of the reason AFM has stayed in business for the past decade is that they’re ‘focused on the broker’.

“We have no internal sales force, or agencies under the AFM banner. As such brokers do not compete with AFM internal sales staff for the broker business. Personally, having been in the lending business for over 45 years, I believe in loyalty to our…brokers.”