Equipment finance provider LeaseChoice has joined the Mortgage Choice panel as the broker continues with its diversification strategy.
CEO Michael Russell said adding the specialist lender to its panel would allow Mortgage Choice to "provide customers with finance solutions across a much broader asset class".
Russell said that while residential mortgages remained Mortgage Choice's "core service proposition" it was pleasing to see franchisees "enthusiastically diversifying to reinforce their duty of care to customers".
The addition of LeaseChoice to its panel, follows the franchise group recently appointing Simon Dehne as its first ever national manager of non-residential business to focus on the implementation and sale of non-core products
LeaseChoice offers finance for a range of solutions including operating leases, finance leases, specialist industry usage plans, asset purchases, chattel mortgages, master leases, sale and leaseback, lease contract management and asset management and disposal.
Mortgage Choice appoints diversification head - Franchise group Mortgage Choice has sent out a clear signal of the importance of diversification with the appointment of its first national manager of non-residential business