TV: Getting the most out of investors

by BN12 Dec 2011

“Go out and buy an investment property yourself.”

You’ve been told. Intelligent Finance’s Justin Doobov argues that knowing the mind of investor clients isn’t as easy as reading a “text book” – it’s all about practical knowledge.

“Then you’ll be better able to advise other people how to do it,” he said.

Recent figures – most notably AFG’s – have detailed a surge in investor client business, and brokers say the momentum has been building over a period of six months.

“It’s been gradual, rather than sudden,” according to Smartmove’s David Brell. “I think the increase has been over a six month period and it has fallen into the November month.”

So how can you adapt your approach to leverage this appetite in the New Year?

Find out on Australian BrokerNewsTV, your home for industry news, opinion and analysis.