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Client Christmas cards – how to get it right

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Australian Broker | 19 Dec 2013, 04:00 AM Agree 0
Sending a Christmas greeting to your clients can be the finishing touch to a successful year’s relationship building, but get it wrong and you could undo all that hard work. Here are some top Yuletide tips
  • Billy Bob Blogger | 19 Dec 2013, 09:41 AM Agree 0
    Why dont we just cancel the word CHRISTMAS out all together, is that SAFE enough! That way we can all forget what it is we are supposed to be celebrating anyway.
  • Young perth broker blogger | 19 Dec 2013, 10:16 AM Agree 0
    If you know your client doesn't celebrate Christmas then you wouldn't send them a Christmas card. The amount of status updates I've seen on Facebook complaining about the politically correct term "happy holidays" shows it would be just as offensive, even if only on the card cover. Obviously the "etiquette experts" don't review current social trending. Otherwise I completely agree with not sending e-cards or standard marketing print in a card with no personalisation.
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