Finsure Group has reached a major milestone, surpassing 4,000 mortgage brokers in its network – cementing its position as Australasia’s fastest-growing aggregator just 14 years after its founding.
CEO Simon Bednar (pictured) said the rapid pace of expansion reflects the company’s ongoing broker-first focus.
“It was only 18 months ago when we reached the 3,000-broker mark, so to have grown our network by 33 per cent in that time is a tribute to the incredible Finsure team and our broker-first philosophy,” he said.
Since launching in 2011, Finsure has expanded across Australia and New Zealand while maintaining its core values.
“Every time I take stock of what Finsure has accomplished since it was started in 2011, I can barely believe it. What I am most proud of is how we have stayed true to our roots,” Bednar said.
“From day one, Finsure has committed to offering the strong value proposition for our brokers and I truly believe we continue to do so.”
He added that Finsure’s approach has always been more than transactional.
“There’s no doubt that our approach as a business partner, and not just an aggregator, to brokers within our network, is something that mortgage brokers value enormously,” Bednar said.
Finsure continues to break volume records in 2025. In May alone, the group lodged more than $9 billion in loans across 14,000 individual applications – the highest monthly total in company history.
“This is an increase of 30 per cent from the corresponding month in 2024,” Bednar said.
From January to May, year-to-date settlements totalled $27.8 billion, representing a 37% increase over the same period last year.
While banks push digital lending to win back market share, Finsure says brokers remain the preferred channel. According to Bednar, the high level of service provided by mortgage brokers is a key reason why broker-originated loans have now surpassed 76% of the market.
Bednar said Finsure’s momentum is fuelled by continued investment in support services, technology, and its growing team.
“We continue to invest in our technology, launch new support services, and grow our amazing team in order to deliver the best offering possible,” he said.
The aggregator has also focused on improving industry diversity.
“As part of our Women in Finsure initiative, this year we also launched an industry-first scholarship program aimed at enabling more women to become mortgage brokers,” Bednar said.
The aggregator’s white label brand, Finsure Loans Now, has also launched a private commercial lending solution designed to deliver faster loan outcomes for mortgage brokers and clients.
