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MA Financial Group Limited's Finsure and MA Money divisions have posted strong 1H26 results. The group now processes one in every nine new home loans written in Australia.
These results reflect exceptional execution in the third-party distribution space with brokers clearly winning market share. MA Financial is reaping the benefits of its highly diversified revenue streams.
Here are some of the key insights from the 1H26 results:
Finsure’s managed loan book grew 25% on 1H25 to reach $193 billion, surpassing its FY26 target ahead of schedule.
Finsure’s revenue per broker rose 16% on 1H25 to $13,000.
The aggregator rationalised broker numbers by 4% to strictly focus on broker productivity and overall quality.
One in nine new home loans written in Australia were processed on the Finsure platform in the second quarter of 2026.
MA Money’s loan book expanded by 127% to hit $7.5 billion, reflecting surging demand for non-bank lending options.
Lending and Technology revenue increased 56% on 1H25 to $67.5 million.
Finsure continued its strong growth run throughout 1H26. The aggregator heavily leveraged its ongoing investments in technology and broker-focused support services.
Interestingly, the company deliberately rationalised its total broker numbers by 4% during the half. This strategic pivot prioritised raw broker productivity and loan quality over sheer headcount.
The move paid off, with revenue per broker surging significantly. This sharp focus on high-performing individuals helped drive the aggregator's managed loans up 25% to an impressive $193 billion.
The rapid growth in Finsure's loan book reflects broader industry trends. Consumers are increasingly relying on the expertise of the third-party channel to navigate complex borrowing needs and a shifting interest rate environment.
The aggregator's national footprint is now significant. One in every nine new home loans written in Australia during the second quarter of 2026 was processed entirely on the Finsure platform.
Finsure's ongoing platform enhancements have been pivotal to this outcome, particularly the rapid evolution of its tech ecosystem.
Finsure’s Middle platform now assists over 165,000 consumers and processes approximately $1 billion of loan applications every week. This scale is significantly enhancing efficiency for high-performing broker groups across the country.
This tech-led growth remains highly resilient despite scrutiny around credit risk management. This includes Finsure's decisive action to terminate its sub-aggregation arrangement with Hai Money.
On the product side, MA Financial’s proprietary non-bank lender, MA Money, recorded exceptional portfolio growth during 1H26.
The lender's total loan book surged 127% to reach $7.5 billion, ahead of previous management expectations.
MA Money’s growth has been fuelled by strategic product revamps designed to cater to underserved market segments. A key driver was the recent rollout of MA Money More for prime and alt-doc borrowers.
Despite rapid loan book growth, MA Money maintained a net interest margin of 1.33%, remaining securely in the upper half of its targeted 1.2% to 1.4% range.
Additionally, MA Money recently expanded its commercial footprint, securing a panel spot with LMG Commercial to better support commercial brokers.
This flexibility in offering light-doc and alternative verification options has proven crucial in capturing business from borrowers who currently fall outside traditional bank credit metrics.
MA Money has upgraded its FY26 net profit after tax (NPAT) guidance. The non-bank is now on track to deliver between $25 million and $30 million.
This lending expansion is central to MA Financial's broader strategic shift toward more predictable earnings streams. Recurring revenue across the group has climbed to a record $154 million, representing 72% of total revenue.
MA Financial has set a three-year target to grow MA Money's loan book to $15 billion by December 2029. The group also aims to expand Finsure's managed loans to $300 billion over the same period.
