LMG Lending will add Bluestone Home Loans to its lending portfolio from September, bringing the aggregator's roster of non-bank lenders to seven as it continues to build out its FY2027 growth agenda.
Branded "Bluestone for LMG," the new addition is designed to give brokers more competitive options for self-employed clients and borrowers with complex income or credit histories. It follows LMG's July announcement that saw Skip, Thinktank, and Brighten join the suite alongside Apollo, Zeus, and Bridgit, meaning the aggregator has added four non-bank partners in as many months.
LMG executive director and CEO Ewen Stafford (pictured left) said the addition reflected the group's push to broaden its specialist lending capability.
"Bluestone for LMG provides our brokers with market leading solutions in the growing non-prime and non-standard lending segments, backed by two trusted industry brands," Stafford said.
"We are thrilled to elevate Bluestone to a strategic LMG Lending partner, delivering another milestone as we progress our ambitious LMG Lending FY2027 growth agenda."
Bluestone chief commercial officer Tony MacRae (pictured right) said the tie-up gave the non-bank lender a direct path to lift its footprint through LMG's broker base.
"Bluestone for LMG brings together LMG's extensive broker network and Bluestone's specialist lending capability, making it easier for more Australians with diverse financial circumstances to access the support they need," MacRae said.
He said the partnership was as much about broker opportunity as customer outcomes.
"Partnerships like this are about creating greater opportunity for brokers and better outcomes for customers," MacRae said.
The addition answers clear broker demand — MPA's 2026 Brokers on Aggregators survey found panel quality has ranked among brokers' top priorities for four straight years, with the most common request being more non-bank and niche lenders for self-employed and complex scenarios.
The Bluestone addition is the latest step in LMG's push to expand its dedicated lending business, which the group has flagged as a core strategic priority heading into FY2027.
The addition builds on LMG's July rebrand of Skip, Thinktank and Brighten into its lending portfolio. LMG brokers settled more than $130 billion in loans in FY25, with the group's collective loan book now standing at $370 billion across its network of over 6,000 brokers in Australia and New Zealand.
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