An aggregator has partnered with CoreLogic, Australia and New Zealand's largest provider of property data, in order to integrate the group’s insights into its customer relationship management (CRM) platform and give its brokers a leg up.
Finsure Group launched its new CRM system, Infynity, to its network of more than 1,700 brokers last year. Now, the group’s brokers are positioned to benefit from CoreLogic’s market-leading property information, analytics and risk management services.
“The Infynity software has been one of the key developments in the history of Finsure and it is one of the most up to date CRMs in the market with ground-breaking technology that streamlines workflow and automates time-consuming tasks,” said Finsure general manager of aggregation, Simon Bednar.
“We are very excited to be able to enhance that platform through the partnership with CoreLogic, which can provide data on recent sales of comparable properties, estimate values, sales trends and suburb insights.
“We want to empower Finsure brokers to be the trusted partner throughout the home buying journey and assist home buyers and investors beyond just arranging their finances.”
Bednar expects the partnership with CoreLogic to be a “game changer” for Finsure brokers, especially given the events of the past several months.
“In the current highly challenging economic landscape, the aggregator that can maintain the strongest offering to brokers across all services will be the one that succeeds in this market,” he emphasised.
CoreLogic general manager of banking and finance solutions for Australasia, Milena Malev, echoed Bednar’s sentiment.
“Being able to provide access to the most up-to-date property information in a timely manner is especially important in times like these,” she said.
“We are excited to be partnering with Finsure to provide an innovative solution that arms their members with all of the information they need to help their customers make better decisions around property.”